Visual record
Conceptual Design
Automotive concept development from exploratory sketching and digital modelling to clay studies and resolved renders.
Context
What this collection holds.
This collection presents 29 supplied images around a conceptual vehicle proposal. Sketches test proportion and graphic identity; digital studies develop the form in three dimensions; clay-model photographs make the volume tangible; and final renderings explore atmosphere, colour, and lighting. Client, dates, individual role, and production status are not documented in the supplied material.
Research foundation
The thinking behind the concept.
This English edition documents the strategic foundation for an IKCO concept vehicle: brand-identity frameworks, comparative automotive-design analysis, Iranian cultural and visual references, and their translation into a usable design vocabulary. The 2017 source research is preserved, followed by a clearly identified 2026 editorial appendix connecting the work to contemporary design-system practice.
Read the full research documentSketch explorations
First directions in proportion and expression.
Loose and refined sketches examine stance, silhouette, front-end character, and surface rhythm before the proposal is developed in volume.
Digital model studies
Turning gesture into volume.
Three-dimensional studies test the concept across front, rear, side, and elevated viewpoints, with attention to surfacing and graphic continuity.
Clay model
Making the form tangible.
Workshop photographs show the physical clay study used to examine the proposal as an object in space.
Visual resolution
Atmosphere, detail, and lighting.
Resolved renderings explore the exterior proposal through colour, reflective material, wheel detail, and illuminated front graphics.